For over a century, Bulgari has been setting the pace for Italian style in jewelry. The designs have a forward-looking, innovative spirit that never ceases to draw inspiration from the enduring beauty of Greek and Roman art, while giving it a distinguishing modern touch. Greek like its founder, Sotirio Bulgari - and Roman like the culture he embraced, the Italian jeweler was founded in 1884, and after making a name for itself, has ceased to be a recognized luxury brand that markets several product lines including watches, handbags, fragrances, and accessories. The business quickly became a place where the world’s rich and famous came for the exclusive, high-class jewelry designs after a flagship store was opened in 1905. The company went international in the 1970’s and since then, many of the more expensive pieces are characterized by instantly recognizable, valiant designs combining substantial gold lines with black-surfaced steel. Over the years, the designs have shifted from immersed and engraved silver pieces to ornamental ceramics as well as gold and silver jewelry, often set with gemstones. In the affluent years following World War II, Bulgari produced copious settings of diamonds, emeralds, sapphires, and rubies set in platinum. Quality and excellence continue to be the basis of Bulgari’s customs. Excellence for them is the perfect balance between top quality products and immaculate services universally while the concept of Bulgari’s brilliance is based on stupendous value, unique style, exceptional products, and the consumer’s satisfaction.
